Instagram DM automation for coaches who book calls
Last updated
Ask people to comment a word like CALL, and Replavia DMs them your booking link and asks for their email. On Pro and Scale, follow-up emails and an AI DM assistant can steer them back to booking.
Open Automations →The problem
Someone watches your video, feels ready, and DMs “how do I work with you?”. You are with a client, so you answer hours later. By then the moment has passed.
Replavia sends your booking link while the person is still interested. It also keeps their email, so you can reach them later.
1. Keyword to booking link
- Open Automations and click New automation.
- Choose User comments on your post or reel, and under Set up keywords type a word like CALL.
- Under Response flow (DM), turn on Use a tappable button.
- Add your booking page with Send a link button.
- Under Collect their contact info, choose Ask for email.
- Click Save & activate.
Now say in your post: “Comment CALL to book a free chat.” See How to collect emails and phone numbers.
2. Catch people who DM you
Make a second automation with the trigger User DMs you. Under Or answer by what they mean, tick Booking a time. Then “are you free this week?” and “do you have a slot?” both get your booking link. This is on every plan.
3. Follow up by email (Pro and Scale)
Some people share their email, then never book. Replavia can email them about 24 hours later, and again about 72 hours later. Both emails invite them back to your Instagram.
They stop when you change the lead’s status from New, for example to Converted. See How to send automatic follow-up emails.
4. Let the AI answer questions (Pro and Scale)
People ask about price, length and fit before they book. The AI DM assistant answers from facts you give it, and points people who are ready to your booking link.
Fill in What you offer and Booking / checkout link (https) first. When someone asks for a person, or the assistant cannot answer, it hands them to you. They appear on the Waiting for you list, with the longest wait at the top.
What Replavia does not do
- It does not book the call. It sends your booking link, and your own booking tool takes it from there.
- It does not connect to your calendar, and it cannot see who booked.
- It does not promise bookings. It makes sure nobody waits hours for your link.
Good to know
- Tracked links show how many people clicked your booking link. See Track link clicks.
- The AI assistant says it is automated, and stops after 10 replies in one conversation.
- Managing several coaches? See Managing several creators from one login.